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Big Sky Connection - A HECHINGER REPORT/BIG SKY CONNECTION COLLABORATION – The University of Montana is taking a "no holds barred" approach to recruiting young men to its campus. From lumberjack photos and personalized recruitment letters, to a course on sustainable hunting and fishing, the school is trying to close a gender balance gap at the state's largest educational institution. Comments from Kelly Nolin, director of admissions, University of Montana.

The University of Montana is using traditional gender stereotypes in its marketing materials to attract male students, whose numbers have been down in recent years. Administrators say the campaign seems to be having an effect. (University of Montana)
Mark Moran
By Jon Marcus for The Hechinger Report.
Broadcast version by Mark Moran for Big Sky Connection reporting for The Hechinger Report-Public News Service Collaboration
July 22, 2024 - Hopeful young entrepreneurs in business schools routinely pitch ideas for startup companies as part of their classroom assignments. But the ones who were doing it at the University of Vermont were still in high school.
It was the inaugural Vermont Pitch Challenge, to which nearly 150 teams from 27 states and seven countries had submitted their entrepreneurial brainstorms. The final five had come to the campus to battle it out for the grand prize: a full-tuition scholarship to UVM.
Their ideas included a website to help previously incarcerated applicants get jobs, a nonprofit to provide mental health support to competitive snowboarders, a medical device to prevent the recurrence of a herniated disk, a company to rent equipment to farmers in St. Croix and an invention to sustainably recharge laptops, phones and tablets.
This competition wasn’t solely about helping the planet or improving medicine, health, employment opportunities or agriculture, however.
It was part of a long-term strategy to increase the number of men at a university where women now outnumber them by nearly two to one.
Painstaking research had suggested that entrepreneurship programs could appeal to high school boys considering going to college. The findings appeared to be right: More boys than girls had entered the pitch contest. And the university hoped that some would eventually enroll.
The approach is among a fast-growing number of efforts to increase the number of men in college, which has been declining steadily.
“We thought that this idea would attract men,” said Jay Jacobs, UVM’s vice provost for enrollment management, who declared himself pleased with the results. “We thought that this idea would attract racial and ethnically diverse students. We thought that this idea would attract what I’ll call geographically diverse students, students not just from Vermont or New England.”
The university needs all of those kinds of recruits. Vermont has the nation’s third-oldest population, by median age, making it harder to find students generally. That’s even before a dramatic decline in the number of 18-year-olds about to hit the rest of the rest of the country starting next year.
“Here, we’ve already felt the impacts of the quote, unquote ‘demographic cliff,’ ” said Jacobs. “We want to make sure that we are in front of any eligible student who is able to pursue their education at the University of Vermont, or in the state of Vermont.”
That particularly includes men. The proportion of applicants to the university who are male has declined from 44 percent in 2010 to 33 percent today, an analysis of federal data shows.
“I definitely do notice that,” said Melinda Wetzel, a junior who was having coffee with a friend in the student center. “In my big lecture halls, I’d say there are more women. And I do have one small class where there is only one guy.”
It isn’t just this university that’s searching for new ways to recruit men.
The number of men enrolled in college nationwide has dropped by more than 157,000, or almost 6 percent, in just the last five years, according to the National Student Clearinghouse Research Center. The proportion of college students who are men is now a record-low 41 percent, the U.S. Department of Education says. That’s a complete reversal of the situation 50 years ago, when men outnumbered women in college by about the same extent.
Men are also 7 percentage points more likely than women to drop out, the Clearinghouse reports.
“At conferences, when we’re in rooms together, we all know that this male enrollment gap is something that we’re going to have to deal with,” said Jacobs, whose office window overlooks the university’s grand historic main quad.
The ways universities are trying to address this vary widely.
The University of Montana — whose enrollment overall has fallen from nearly 16,000 to about 10,000 in the last 10 years, and 58 percent of whose undergraduates are women — found in focus groups that many of the men it was trying to recruit were interested in the outdoors. So this spring it sent targeted emails to prospective students highlighting its hunting class, forestry program and recreational opportunities.
“Have you ever eaten fresh meat that you harvested yourself?” one of the emails asks. “Apply to UM and develop a closer bond to the landscape than ever before.” Another shows a brawny, bearded man cutting wood. “Embrace the wilderness, embrace the axe,” it says. “There are few other connections with the natural world better than swinging a sharp axe with the smell of pine in your nose.”
Admitted applicants considering whether or not to enroll are also sent bingo-style checkoff cards with images of hiking, ski and cowboy boots. Other promotional materials include images of country-and-western shows on campus.
Housing deposits from men — which is how the university measures who will be enrolling in the fall, as it doesn’t require enrollment deposits — are up since the campaign began, said Kelly Nolin, director of undergraduate admissions.
“Ultimately all students want to know, ‘Am I going to fit in? Do I belong?’ ” said Nolin.
Among prospective applicants who are increasingly asking those questions, she said, are men from religious conservative families, at a time when universities are accused of being bastions of left-wing cancel culture. “We want them to know they won’t be criticized for their beliefs.”
Further west, the University of Southern California Race and Equity Center has gotten money from the ECMC Foundation to help community colleges enroll and retain more Black and Hispanic men and other men of color. (ECMC is also among the many funders of The Hechinger Report.)
“If, in fact, colleges and universities want to recruit and enroll and ultimately retain and graduate more men, they have to have a strategy,” said Shaun Harper, founder and executive director of the center. “It has to be based on input and insights from college men themselves.”
Instead of trying to figure out why so many men forgo college or give up on it after starting, he said, institutions should ask, “Wait a minute, what about the ones who are here and are successful?” Harper said. “What were the factors that enabled their enrollment and their ultimate degree attainment? There’s a lot that we can learn from them that we could scale and adapt to everyone else.”
He and others said they were skeptical of some efforts to enroll more men, such as doubling down on sports by adding more men’s teams in the hope that it will lure more male students, as some colleges are doing.
“They’re not all on sports teams. So that shouldn’t be the only lever that we pull,” said Harper. And even if highlighting hunting might be effective in Montana, “it feels so presumptuous about what really appeals to men. I’m just not sure that institutions understand the full range of young men’s interests, and so they tend to default to things like forestry and outdoor adventures. I’m not sure that would work in California or Maryland.”
Whatever does work, universities are under growing pressure to figure it out. Overall enrollment has declined by 16 percent in the 10 years through 2022, the most recent period for which the figures are available from the U.S. Department of Education. Another 11 to 15 percent decline is projected to begin next year.
And there are signs that the problem of attracting men is only likely to get worse.
Of high school boys in Vermont whose parents don’t have four-year degrees, for instance, only 45 percent aspire to go to college themselves, down from 58 percent in 2018, and much lower than the 68 percent of girls who do, a survey found. Even among high school students with at least one parent who has a bachelor’s degree, 87 percent of girls say they want to go to college, compared to 78 percent of boys.
The problem begins early. Girls do better in high school than boys, and are more likely to graduate. In the 37 states that report high school graduation rates by gender, 88 percent of girls finished high school on time, compared to 82 percent of boys, a 2018 study by the Brookings Institution found. Boys are more likely to think they don’t need a degree for the jobs they want, the Pew Research Center found, or go into the trades. Even if they do enroll in colleges, work opportunities lure them away. Men who dropped out of community college are more likely than women to say it was because of other work opportunities, according to a survey by the think tank New America.
That went through John Truslow’s mind when he was deciding whether or not to go to college.
“There was a point where I wasn’t thinking about college” and considered going into the trades or the military, said Truslow, who ultimately decided to major in business at UVM.
Among his male high school classmates who didn’t go to college, said Truslow, who was playing pool in the student center, some couldn’t afford it. “But most of the ones that didn’t directly go to college, it was mostly academic. They just weren’t feeling school and they wanted to do something else.”
A third of men compared to a quarter of women said they didn’t go to or finish college because they just didn’t want to, Pew found.
Richard Reeves, who studies this problem, said it may be more a result of having so successfully encouraged women to get degrees than having discouraged men.
“I think actually what’s probably happened is the opposite — that we’ve sent a really strong and positive message to girls and women. But we haven’t had similar messages for boys and men,” said Reeves, president of the American Institute for Boys and Men.
“We’ve now got to do a little bit of self-correction here and say, look, of course we want girls and women to continue to rise in the education system, but we don’t want to leave the boys and men behind.”
Reeves said that, just as male-dominated programs in engineering and business have made extra efforts to recruit women, female-dominated fields such as healthcare and education should now reach out to men.
“That’s another thing that higher education institutions can do, is look at their courses and see where are the gender splits the greatest,” he said. “Rather than thinking the football team is the answer, maybe more men in your nursing school is the answer.”
But the football team could be one of many answers. Among the more subtle efforts to attract men at UVM, the university encourages its students, faculty and staff to wear its colors, green and gold, on Fridays — the days when most prospective applicants are touring the campus. “School spiritedness” is another attribute that research showed appeals particularly to men.
“Coincidentally, Fridays are some of our highest visit volume days, yes,” said Jacobs, smiling.
UVM campus counselors say men who do enroll are less likely to join extracurricular clubs or seek help when they need it. Some men have “this lack of connection,” said Evan Cuttitta, the university’s coordinator of men and masculinities programs. “They have less experience in managing stress and advocating for themselves” and often aren’t as good at “that practice of asking for help.”
So the university has also started a program for Black and Hispanic male students that provides them with peer and professional mentors, summer internships, networking events and priority registration.
All these steps to increase male enrollment appear to be having some effect.
Identical twins Pierson and Parker Jones of Lutz, Florida, found themselves in Vermont for the entrepreneurship competition. It put the University of Vermont on their radar, they said.
“We haven’t looked at the University of Vermont,” Pierson Parker said. “But after this pitch, we’re definitely going to look into it. Because it’s definitely more interesting now.”
Additional reporting by Liam Elder-Connors.
Jon Marcus wrote this article for The Hechinger Report.
Support for this reporting was provided by Lumina Foundation.
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President says he will address the American people later this week ‘in more detail about my decision.’ Officials in Montana and nationwide react.

FILE - President Joe Biden speaks in the Diplomatic Reception Room of the White House, Feb. 8, 2024, in Washington. President Joe Biden dropped out of the 2024 race for the White House on Sunday, July 21, ending his bid for reelection following a disastrous debate with Donald Trump that raised doubts about his fitness for office just four months before the election. Credit: Evan Vucci / Associated Press
By COLLEEN LONG, ZEKE MILLER and DARLENE SUPERVILLE Associated Press
This story is published by agreement withThe Associated Press. It may not be republished without the express permission of The Associated Press.
WASHINGTON (AP) — President Joe Biden dropped out of the 2024 race for the White House on Sunday, ending his bid for reelection after a disastrous debate with Donald Trump that raised doubts about the incumbent’s fitness for office with the election just four months away. It was a late-season campaign thunderstrike unlike any in American history.
The decision comes after escalating pressure from Biden’s Democratic allies to step aside following the June 27 debate, in which the 81-year-old president trailed off, often gave nonsensical answers and failed to call out the former president’s many falsehoods. Biden endorsed Vice President Kamala Harris to take on Trump, and encouraged his party to unite behind her.
Biden plans to serve out the remainder of his term in office, which ends at noon ET on Jan. 20, 2025.
“It has been the greatest honor of my life to serve as your President. And while it has been my intention to seek reelection, I believe it is in the best interest of my party and the country for me to stand down and to focus solely on fulfilling my duties as President for the remainder of my term,” Biden wrote in a letter posted to his X account.
Nearly 30 minutes later, Biden throw his support behind Harris, the party’s instant favorite for the nomination at its August convention in Chicago.
“Today I want to offer my full support and endorsement for Kamala to be the nominee of our party this year,” he said in another post on X. “Democrats — it’s time to come together and beat Trump.”
Biden’s decision came as he has been isolating at his Delaware beach house after being diagnosed with COVID-19 last week, huddling with a shrinking circle of close confidants and family members about his political future. Biden said he would address the nation later this week to provide “detail” about his decision.
Senior campaign and White House staff were notified just minutes before the letter went out, according to people familiar with the matter. Biden had been reflecting on his future for the past couple days and the decision was closely held.
The White House confirmed the authenticity of the letter.
The announcement is the latest jolt to a campaign for the White House that both political parties see as the most consequential election in generations, coming just days after the attempted assassination of Trump at a Pennsylvania rally.
A party’s presumptive presidential nominee has never stepped out of the race so close to the election. The closest parallel would be President Lyndon Johnson who, besieged by the Vietnam War, announced in March 1968 that he would not seek another term.
Now, Democrats have to urgently try to bring coherence to the nominating process in a matter of weeks and persuade voters in a stunningly short amount of time that their nominee can handle the job and beat Trump. And for his part, Trump must shift his focus to a new opponent after years of training his attention on Biden.
The decision marks a swift and stunning end to Biden’s 52 years in electoral politics, as donors, lawmakers and even aides expressed to him their doubts that he could convince voters that he could plausibly handle the job for another four years.
Biden won the vast majority of delegates and every nominating contest but one, which would have made his nomination a formality. Now that he has dropped out, those delegates will be free to support another candidate.
Harris, 59, appeared to be the natural successor, in large part because she is the only candidate who can directly tap into the Biden campaign’s war chest, according to federal campaign finance rules.
Biden’s backing helps clear the way for Harris, but a smooth transition is by no means assured.
The Democratic National Convention is scheduled to be held Aug. 19-22 in Chicago, but the party had announced that it would hold a virtual roll call to formally nominate Biden before in-person proceedings begin.
It remained to be seen whether other candidates would challenge Harris for the nomination. The Democratic National Committee’s chair, Jaime Harrison, said in a statement that the party would “undertake a transparent and orderly process” to select “a candidate who can defeat Donald Trump in November.”
Trump reacted to the news in a post on his Truth Social site, in which he said Biden “was not fit to run for President, and is certainly not fit to serve.”
“We will suffer greatly because of his presidency, but we will remedy the damage he has done very quickly,” he added. “MAKE AMERICA GREAT AGAIN!”
While Trump and his team had made their preference for facing Biden clear, his campaign had nonetheless ramped up its attacks on Harris as pressure on Biden to step down intensified.
Democratic officials, including many who were behind the effort to push Biden from the race, quickly released statements praising Biden’s decision.
Montana U.S. Sen. Jon Tester, one of the first Senate Democrats to ask Biden to withdraw from the race, thanked Biden in a press release Sunday.
“I respect President Biden’s decision and believe it is the right thing to do for our country,” Tester said. “Sharla and I thank him for his lifetime of public service and dedication to our great nation.”
Tester is in a tough battle to keep his Senate seat for a fourth term. In Montana, where the Democratic candidate for president has won the state only once in 60 years, top-ballot Democrats have to outperform their party’s presidential candidate by tens of thousands of votes. In 2012, Tester outperformed incumbent President Barack Obama by 34,000 votes to win, but still didn’t capture 49% of the votes.
Senate Majority Leader Chuck Schumer, D-NY, praised Biden for putting the priorities of the country and the Democratic Party first.
“His decision of course was not easy, but he once again put his country, his party, and our future first,” Schumer, said. “Joe, today shows you are a true patriot and great American.”
House Democratic leader Hakeem Jeffries of New York praised Biden as “one of the most accomplished and consequential leaders in American history.”
Republican House Speaker Mike Johnson said Biden should immediately resign if he is not fit enough to run for office. In a statement, Johnson said “November 5 cannot arrive soon enough.”
In 2020, Biden pitched himself as a transitional figure who wanted to be a bridge to a new generation of leaders.
Montana Democratic Party Director Sheila Hogan said in a press release that the party is grateful for what Biden has accomplished.
“From revitalizing America’s infrastructure to bringing down the cost of health care, the President has been a champion for working people and we’re grateful for the historic accomplishments of this administration,” Hogan said. “We respect President Biden’s decision and thank him for a lifetime of public service. Montana Democrats are committed to working hard for our candidates up and down the ballot and winning in November.”
Biden was once asked whether any other Democrats could beat Trump.
“Probably 50 of them,” Biden replied. “No, I’m not the only one who can defeat him, but I will defeat him.”
Biden is already the country’s oldest president and had insisted repeatedly that he was up for the challenge of another campaign and another term, telling voters all they had to was “watch me.”
And watch him they did. His poor debate performance prompted a cascade of anxiety from Democrats and donors who said publicly what some had said privately for months, that they did not think he was up to the job for four more years.
Concerns over Biden’s age have dogged him since he announced he was running for reelection, though Trump is just three years younger at 78. Most Americans view the president as too old for a second term, according to an August 2023 poll from The Associated Press-NORC Center for Public Affairs Research. A majority also doubt his mental capability to be president, though that is also a weakness for Trump.
Biden often remarked that he was not as young as he used to be, doesn’t walk as easily or speak as smoothly, but that he had wisdom and decades of experience, which were worth a whole lot.
“I give you my word as a Biden. I would not be running again if I didn’t believe with all my heart and soul I can do this job,” he told supporters at a rally in North Carolina a day after the debate. “Because, quite frankly, the stakes are too high.”
But voters had other problems with him, too — he has been deeply unpopular as a leader even as his administration steered the nation through recovery from a global pandemic, presided over a booming economy and passed major pieces of bipartisan legislation that will impact the nation for years to come. A majority of Americans disapprove of the way he’s handling his job, and he’s faced persistently low approval ratings on key issues including the economy and immigration.
Biden’s age surfaced as a major factor during an investigation of his handling of classified documents. Special counsel Robert Hur said in February that the president came across in interviews with investigators as “a sympathetic, well-meaning, elderly man with a poor memory.”
The president’s allies seized on the statement as gratuitous and criticized Hur for including it in his report, and Biden himself angrily pushed back on descriptions of how he spoke about his late son.
Biden’s motivation for running was deeply intertwined with Trump. He had retired from public service following eight years serving as vice president under Barack Obama and the death of his son Beau but decided to run after Trump’s comments following a “Unite the Right” rally in Charlottesville, Virginia, in 2017, when white supremacists descended on the city to protest the removal of its Confederate memorials.
Trump said: “You had some very bad people in the group, but you also had people that were very fine people on both sides. On both sides.”
That a sitting president didn’t unequivocally condemn racism and white supremacy deeply offended Biden. Then, Biden won the 2020 election and Trump refused to concede and stood by for hours while his supporters stormed the U.S. Capitol on Jan. 6, 2021, beating and bloodying law enforcement in a failed attempt to overturn the certification of Biden’s win.
“If Trump wasn’t running, I’m not sure I’d be running,” Biden once said during at a campaign event.
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PNS - Monday, July 22, 2024 - President Joe Biden drops his 2024 re-election bid. He's endorsing Vice President Kamala Harris to take his spot on the ticket, and election experts say they see benefits to this decision.

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PNS - Monday, July 22, 2024 - VP Kamala Harris says she plans to 'earn and win' Democratic nomination after Joe Biden drops out and endorses her; New Alabama bill threatens voter rights, legal challenge ensues; Fact-checking GOP claims on immigrants; Water contamination a concern in Midwest flood aftermath.